Core Values
People of action need to identify their core beliefs and hold to them with integrity, even in the face of hardship. Organizations must also have strong beliefs and strong core values.
Quality Changes The World
Build first-class enterprises
Foster first-class talents
Make first-class contributions
Strive for excellence
Combat inefficiencies and slow-downs
Constantly strive to become stronger
Serve the country through industry
Operation principles
All for the customer
All from innovation
Enterprise ethics
Be just and faithful
Be thankful