Holman Brother\'s Development in Kenya
Holman Brother Ltd started business cooperation with Sany since 2007, and the two partners signed a dealership contract for motor graders and excavators in 2010. After more than five years of cooperation, Holman Brother's sales revenue has increased from three hundred thousand to 3 million US dollars, an increase of approximately 10 times.
In recent years, Holman Brother has taken a variety of measures to boost sales. In brand promotion, they have guaranteed to hold one product introduction activity and participate in exhibitions once a year. In business trainings, two service trainings are held every month in Kenya, so one in Sany's Head office. In terms of demo machinery, they have kept around 2 units of every product on site. In customer relations, they have strived to maintain at least one loyal customer who could purchase more than 5 machines each year, such as Elite Earth Movers Ltd. (Colin Zhang)
