SANY is ready to expand mini excavator market share in Australia

17 April,2018

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The 2018 National Diesel Dirt&Turf Expo (DDT) is held in Sydney, Australia from April 13 to 15. SANY, as a China's leading construction machinery manufacturer, displays its latest mini excavators SY16C and SY35U at the expo.

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Demo machines have been sold out


SANY views DDT as a chance to expand its market share in Australia and to let more local customers know its quality products. To better prepare the expo, a batch of demo mini excavators were shipped to SANY's storehouse in Sydney.

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Australian customer John took a test drive for SY35U and he was very satisfied with the mini excavator's flexibility. He plans to buy it for landscaping.

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Australian customer Golgy who comes from New South Wales had a test drive for SY16C. He compared SANY's mini excavators with Kubota and other brands and found out that SANY's products is much better than others.

From April 5 to 9, the storehouse has ushered a number of Australian customers who were interested in SY16C and SY35U. These demo machines have been fully ordered after customers viewing the machines and taking test drives.

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Customer Micheal is an overseas Chinese who comes from Melbourne. He came to SANY's storehouse for the test drive of SY35U. Micheal said that he would purchase the mini excavator for building construction.


Making Australian customers know more about SANY's products


A group of professional sales staff travelled from China's SANY headquarters to Sydney in order to provide quality service to the local customers.

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Customer Mikey is a professional excavator operator and has contracted a lot of projects. He has owned a 25 tonnage Bobcats excavator and plans to buy SANY SY35U.

Zhang Kai, deputy director of SANY's e-Business Center, is very confident about SANY's future market performance in Australia. “To participate in the DDT expo is a step to raise Australian customers’ awareness of the high quality and outstanding performance of SANY's products. Our demo machines have been sold out as soon as they arrived at Sydney, which shows that SANY's products have been well received by some Australian customers,” Zhang believes that SANY mini excavators will be known by more local people through the expo. “As a new comer in Australia, SANY offers big discount and wonderful gifts to the customers who buy SY16C or SY35U, letting customers can own high-performance machines and enjoy more benefits.”


Purchasing SANY mini excavators with best discount

Customer who orders mini excavator at DDT Expo will have a chance to get one-year excavator maintenance package, cash coupon worth 500-2000 AUD and free door-to-door maintenance for three times. What’s more, customer purchases more than 5 units of machines can get free China Industrial Tour.


SANY mini excavators are ready for DDT

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On April 12, two mini excavators equipped with attachments were successfully transported to the exhibition site. An Australian market research found out that the most preferred attachments among the Australian customers are quick hitch, bucket and auger. Therefore, SY16C and SY35U are equipped with these attachments to meet local customers' needs. With careful testing and installation, SY16C and SY35U are ready to be a highlight of the DDT expo and catch the eyes of attending customers.

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For more information, please visit: http://www.sanyglobal.com/feature/sany-australia-1/index.html

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