Li makes a difference in rural areas relying on SANY concrete machines
Li Yunlong established the first concrete batching plant in his hometown, Bobai county, located in China’s Guangxi province, which specifically aimed at rural market. With SANY’s V8 batching plant, Li’s business sees a rapid growth. He also looks forward a great development potential since less than 10% rural residents use the products produced by SANY concrete machines.
Finding the market opportunity
In 2010, Li generated the idea to produce concrete, since at that time rural residents still applied traditional method to produce concrete with low efficiency and poor quality. Until 2014, he turned his idea into reality when SANY launched the V8 concrete machines mainly aiming at the rural market.
In the end of 2014, Li bought the whole set of SANY V8 concrete equipment, including a set of concrete batching plant, two concrete pumps and 10 truck mixers with different capacity, valued at nearly one million USD. Not only been applied to large-scale infrastructure construction, the concrete machines could also be used to the rural self-construct houses.
Why SANY machines?
Li was told that SANY concrete machines rank No1 in the market due to its reliable products and service. But he made the decision after he visited other SANY customers to acquire their practical experiences.
As a result, SANY doesn’t let him down. With SANY machines, the job is easier and more productive, which never delay normal operation schedule. Even though Li’s company is not big compared with the other three concrete companies in his county, his company takes up to 60% of rural market business because of SANY V8 concrete machines.
A bright future
Bobai county is a large county with 1.8 million population. Its rural infrastructure construction speeds up and residents gradually prefer to make house renewal by themselves as the county’s economy rapidly grows and China’s rural support policy increasingly strengthens.
Li’s integrity and reliable products and service win the trust of villagers. The good reputation prompts many villages to order Li’s product actively.
Reflecting on his entrepreneurship, Li once more felt that he made the right decision. Not only because he seized the rightful opportunity, but also the rightful machines. His cooperation with SANY is not merely the commercial transaction, which more likes the partnership, jointly fight for the dream.
